WHAT DOES DIVERSITY MEAN TO US?
"inclusiveness, respect and belonging for all"
The celebration of modern multiculturalism. It’s about inclusiveness, respect and belonging for all, regardless of cultural or linguistic background, united by core values.
HOW DO WE CHAMPION DIVERSITY?
"beauty that doesn’t discriminate"
We embrace the diversity we have available worldwide to promote inclusion and showcase the beauty that doesn’t discriminate. Since our inception in 2008, we’ve included models, photographers and other talents from all walks of life and culture to help us champion diversity.
OUR DIVERSE CULTURE
"Our cultural diversity is one of our greatest strengths and is integral to our identity."
We are vibrant and diverse — from our first campaign to our latest and newest arrivals. Our cultural diversity is one of our greatest strengths and is integral to our identity. Here are some models we have chosen to grace our campaigns and will continue to cast based on beauty and not colour.