Be fearless and pounce on your inner wild side with the Siberian beachwear. It features striking stripes and bold accents to emphasise your assets. Pair it up with a loose, free-flow top for an untamed yet stylish look.

The S61 Long Bondi offers versatility and flexibility long or short versions.Live the Bondi lifestyle no matter where you are. Wear it to the beach, take a dip in the water or just take in the sun. Dress it up with a buttoned shirt and stroll over to a bar for a relaxing drink. Designed to stretch, they are also great for the gym - Feel confident while hitting those PRs or posing for a selfie, you'll look amazing either way!Complete the look with the 2EROS Icon leather belt.Features: Quick dry Custom 2EROS button Belt loops Back zip pocket Reinforced waistband with bar tabs 6.5-inch inseam length (Approx.) Material: 80% Nylon, 20% Elastane

Following the success of the Avant Orange this Morocco inspired colour palette will complement your vibrant style this summer. This refreshing design with sleek lines and bold colours working in harmony creates a sense of warmth to those who wrap it around themselves.   Features: Full size beach towel - 160cm x 80cm Sand-free so that the sand stays at the beach Rapid-dry - Up to 50% faster than regular beach towels Ultra absorbent - Can hold up to 1 litre of water Anti-bacterial - Germ free and smell free Light and compact - Fits right in your beach bag Ecological - Made from recycled plastic bottles 2 sided printed design   Material: Recycled 80% Polyester, 20% Polyamide

Adonis is the embodiment of beauty and desire. It is made from premium Egyptian cotton which is known for its high durability, ultra-absorbency and softness. It is also lightweight and super breathable due to the porous nature of Egyptian cotton. Plus, Egyptian cotton is known to be gentle to the skin which makes it perfect for sensitive skin.   Adonis underwear is part of the LFE collection. LFE products are designed with purpose, to withstand Life, be comfortable and sustainable by using renewable premium Fabrics, and Eco to make you look good and feel good about what you’re wearing. These are the foundations of LFE.

Sail into sea-inspired style with Manrope. Designed for the modern seafarer with textured swim fabric, reminiscent of rugged ship ropes for a touch of maritime charm. Whether you're lounging on the deck of a yacht or strolling along sandy shores, Manrope ensures you make a statement with confidence and flair. Navigate the shores with confidence with the V60, crafted with ultra-stretchy and flexible fabric to ensure you can move with absolute freedom, whether you're lounging on the deck of a yacht or strolling along sandy shores.

Take a refreshing plunge and feel the cool embrace of summer with the Chevy Blue Series. Inspired by the rhythmic waves and the vivid hues of the ocean, the Chevy Blue Series are a symphony of comfort and sophistication. Navigate the shores with confidence, making a splash with every step with the V20 swim fit, boasting a daring fit that accentuates and emphasises your body. Embrace the essence of endless summer days and vibrant coastal escapades.

The V60 Bondi trunks now features an internal micro-mesh cup lining for that extra support, comfort and lift without restrictions. Take the Bondi trunks for a relaxing swim or simply soak up the sun. Ultra-stretchy and flexible so that you can move without restrictions all day. 

Bring balance into your life. A symbol for serenity and purity, jade is revered for its strength, luck and healing properties.    The V60 Bondi trunks now features an internal micro-mesh cup lining for that extra support, comfort and lift without restrictions. Take the Bondi trunks for a relaxing swim or simply soak up the sun. Ultra-stretchy and flexible so that you can move without restrictions all day.

Dive into your exotic escape and elevate your beachside adventures with a touch of tropical charm and a dash of suave style with the Exotica beachwear series. Enhancing your best features, the V10 swim brief boasts a sleek, low-rise design that crafts a captivating v-shaped silhouette. A contoured front pouch ensures both comfort and a lifted look, while narrow side seams elongate your legs. The elevated back cut adds refinement and a subtle glute lift, delivering a polished finish.

The Anchor collection celebrates the nautical culture, from yachts, to anchors to the clean lines and colours. We've introduced our first T-shirt. The Anchor T-shirts are form fitted and are made from premium "SUPIMA" Cotton. Fit: Standard Features: Custom print on chest and sleeve Raglan sleeve Material:100% Supima Cotton

Inspired by the spectrum of majestic colours of the sunset glistening and reflecting off Hawaii's deep blue ocean waves.   The V10 swim brief features a low-rise fit to enhance your pelvic line and give you that V taper. The contoured front pouch gives you a natural lift while providing room for comfort, plus the narrow side seams make your legs look longer and more proportional, and a high back cut gives your glutes a slight boost.

The V60 Bondi trunks now features an internal micro-mesh cup lining for that extra support, comfort and lift without restrictions.   Take the Bondi trunks for a relaxing swim or simply soak up the sun. Ultra-stretchy and flexible so that you can move without restrictions all day.

The Peruvian Crewneck T-Shirt elevates the everyday essential with a refined fit and exceptional softness. Made from premium Peruvian cotton, it feels smooth, breathable, and quietly luxurious against the skin. Designed for smart-casual styling and all-day comfort, it brings together lightweight stretch, moisture-wicking performance, and a polished silhouette you can wear from weekday plans to relaxed weekends.

The Cropped Linen Shirt brings laid-back luxury to warm-weather styling. With its oversized fit, cropped length, and rich Bombay Brown tone, it offers a modern resort silhouette that feels relaxed, refined, and easy to wear. Crafted from 100% premium linen, it is lightweight, breathable, and naturally textured. Wear it open for effortless layering or buttoned up for a polished summer look.

Discover the beauty and exotic Monstera, a symbol of longevity and respect, Monstera boasts a low rise form fit to accentuate and celebrate the male form.

Adonis is the embodiment of beauty and desire. It is made from premium Egyptian cotton which is known for its high durability, ultra-absorbency and softness. It is also lightweight and super breathable due to the porous nature of Egyptian cotton. Plus, Egyptian cotton is known to be gentle to the skin which makes it perfect for sensitive skin.   Adonis underwear is part of the LFE collection. LFE products are designed with purpose, to withstand Life, be comfortable and sustainable by using renewable premium Fabrics, and Eco to make you look good and feel good about what you’re wearing. These are the foundations of LFE.

The epitome of luxury. The BLK Label is our premium swimwear range. It features our boldest swim yet and custom rose gold side buckle clasp. It is made from recycled plastic bottles so you feel good and look good, while doing good. The VB20 swim brief features a super low-rise fit to emphasise your V taper. The contoured front pouch gives you a natural lift while providing room for comfort, plus the extra narrow sides and higher back cut takes your legs and glutes to the next level.

The Anchor collection celebrates the nautical culture, from yachts, to anchors to the clean lines and colours. We've introduced our first T-shirt. The Anchor T-shirts are form fitted and are made from premium "SUPIMA" Cotton. Fit: Standard Features: Custom print on chest and sleeve Raglan sleeve Material:100% Supima Cotton

Relax. Refresh. Reconnect. The new Nirvana series features peaceful purples, blissful blues and tranquil turquoise working in harmony to accentuate your assets. Style it up with a free-flowing top for a stylish yet relaxing look.

Immerse yourself in the vivid palette of the Tahiti Series, where azure blues meet coral pinks. Inspired by the sun-kissed shores and vibrant hues of the South Pacific paradise, the Tahiti Series is your passport to coastal sun-soaked adventures. Highlighting your finest features, the S50 swim shorts boast a stylish, low-rise design and utilize a lightweight, fast-drying fabric to ensure optimal comfort and unrestricted movement. Additionally, the internal micro mesh lining eliminates the necessity for underwear.

Core offers a modern take on some of our favourite styles with a sleek waistband for definitive styling. Take the comfort of home with you no matter what you're doing or where you're going. Made from a premium Lenzing Modal and polyester blend, this collection offers the luxurious softness and comfortability of modal and the durability and breathability of polyester. Features: Mesh cup lining Form-fitting Thick soft waistband Reinforced side seam Material: 67% Modal, 28% Polyester, 5% Elastane

From the beach to the bar! Multi-use shorts is now part of the essential man's wardrobe. The Avalon shorts are sleek and stylish which makes it a smart solution for your poolside resort to the summer bar hop. It is made from a quick-dry, stretchy and lightweight material which is perfect for a dip and then straight to the bar side for a martini.Features: Smart pleats for extra room in the hips area that allow for more freedom and movement Belt loops so that you can dress it up with our Icon belt Tailored shorts with front fly and button clasp Low-rise fit to accentuate your v-line and assets Quick-dry fabric to get you from the beach to bar quicker Internal mesh lining so that you don’t have to wear underwear Woven 4 way stretch and lightweight fabric for maximum mobility Smart side split to allow your leg to move more freely without restriction Material: 95% Polyester, 5% Elastane

The V60 Bondi trunks now features an internal micro-mesh cup lining for that extra support, comfort and lift without restrictions.   Take the Bondi trunks for a relaxing swim or simply soak up the sun. Ultra-stretchy and flexible so that you can move without restrictions all day. 

Spread your wings! Soar into summer, fly into freedom with Aves. The S50 swim shorts boasts a sexy low-rise and form fit which is designed to celebrate the male form. It is made from a 2-way stretch, quick-dry fabric for mobility and comfort. Plus, it also has an internal micro mesh lining so that you don't need to worry about wearing underwear.